Jenny Rajendra
Chief Revenue Officer, Poppy
Jenny leads Poppy's designer team and revenue strategy, after a career running retail operations and customer experience at consumer brands.
Jenny joined Poppy in January 2025 as Chief Revenue Officer.
At McKinsey & Company, she managed client engagements focused on apparel, retail, and consumer goods across the U.S., EU, and Australia. At Pandora, the world’s largest jewelry brand, she rose to Vice President of Retail Operations, leading operations for 1,400+ retail locations across the Americas, including wholesale and retail training, store design, and construction.
At Framebridge, Jenny served as SVP of Retail & Customer Experience, where she led a 200-person cross-functional team in launching and operating a physical retail channel to complement the brand’s direct-to-consumer online presence.
She holds an MBA from the Tuck School of Business at Dartmouth and a Bachelor’s degree in Psychology from the University of Virginia. At Poppy, she oversees the designer team, the people couples work with from their first consultation to the wedding day.
Jenny in the press
Articles by Jenny
- Wedding Flower Breakdown and Cleanup Service: Cost, What It Includes, and When You Need It
- Affordable Wedding Flowers: A Budget-Friendly Guide for Real Couples
- Do I Need to Tip My Wedding Florist?
- How Much Do Wedding Flowers Cost?
- How Much Does a Wedding Arch Cost? Ceremony Structure & Floral Guide
- How Much Should I Budget for Wedding Flowers? A Data-Driven Guide
- How to Find a Wedding Florist: Complete Guide for Couples
- How to Reduce Your Wedding Flower Budget (Without Sacrificing Your Vision)
- Poppy Flowers Pricing: Minimums, Deposits, and Payment Plans Explained
- Poppy's Monthly Payment Plans
- Understanding Poppy's Minimum Order Requirement: What $1,750 Gets You
- When Do I Need to Finalize My Wedding Flower Order? A Complete Deadline Guide
- When Should I Book My Wedding Florist? A Data-Backed Timeline Guide
- How to Choose Between DIY Centerpieces and Professional Wedding Florals
- DIY Wedding Flowers vs Professional Florist: Honest Cost Comparison
- Why Are Wedding Flowers So Expensive? The Real Cost Breakdown
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